What is SEO? How does it work? Its types
Today we will know in this blog what is SEO? What are its types and how does it work for a website or blog?
To rank any website in Google, it has become a Basis C definition. SEO is a long-term process or process in which a user or customer searches the product or service related to our business on the search engine and in that our website, web page or blog is found on the top page of the search engine. The user clicks on that website or blog, that user comes to our website and buys our product or service or gets satisfied with the information given in our website or blog, this whole process is called SEO (Search Engine Optimization).
What are the types of SEO (SEARCH ENGINE OPTIMIZATION)?
1. On Page SEO
2. Off Page SEO
3. Technical SEO
1. On-Page Seo
Such a process that is done inside the website is called On-Page Seo.
There are 7 main points of the on-page that we put inside the website so that Google’s crawler can know that our website is related to which service or product of the business or which topic.
On page type
There are 7 main points of SEO ON PAGE –
- Url
- Title
- Meta Description
- Meta Keyword
- H1 to H6
- Alt Tag
- Content
2. Off-Page SEO
Such a process that we do outside the website, it is called Off-Page. In simple words off-page means backlink. In this process, we bring traffic to our website from another website.
Types of Off-Page SEO
There are three ways
1. White Hat SEO
2. Gray Hat SEO
3. Black Hat SEO
1. White Hat SEO
In this, you do everything organic, write good content in it. You talk about that content by going to other people, other people refer your website. This is called White Hat SEO. Like we wrote some content and you liked it and you gave a referring link to the content in your website. If you have to know about digital marketing, then you read their blog, then this is the process of a white Seo.
2. Gray Hat SEO
For example, I have a website in which I have 50 different websites and in these 50 websites I give a link to my main (parent) website, it is called Gray Hat Seo.White Hat Seo is organic where your content and relationship depend and Black Hat Seo is a wrong practice where you pay people to give you back links. For example, like our politicians give money to people to buy votes.Gray Hat Seo is a technique where you create your own audience and this audience talks about you and this audience gives you a referrer, this is called Gray Hat Seo.
3. Black Hat SEO
This is what happens in Black Hat SEO, for example, I create a website, and I give you money and say that you take 51 dollars or 100 dollars and you give me Provide a link to your website. The way in which I get people to talk about me by paying money, is the way Black Hat Seo happens.
3. Technical SEO
There are technical things of the website, such as the technical difficulties of our website, technical problems or problems, improving them is called technical SEO. In fact, SEO is a type of Technical SEO On-Page because we do the SEO process inside the website itself. 
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